Hermès moves Petit h next to Paris store

France
Published:  15 September, 2021
Credit: Guillaume Grasset

The French fashion group has announced the move of Petit h, its upcycled materials brand, into a space adjacent to its Rue de Sèvres store in Paris.

Under the direction of Godefroy de Virieu, the space will feature a series of objects created from upcycled materials, cycled out four times a year.

To begin with, the space will include objects created in collaboration with potters from the Ravel workshops in the south of France, including an earthenware jar with a leather handle from a Kelly bag, and leather bowls made without stitching, instead “moulded like pottery”.

Describing the future of the collection, Godefroy said that “these two worlds of fundamental and symbolic origins come together in these temporary collections, showcasing the ancestral know-how so beloved by the house and highlighting both the simplicity and technical skills demonstrated by the artisans”.